Mrs. Lyon is the Manager of Market
Research at the Tri-County
Metropolitan Transportation District
of Oregon (TriMet). She has been in
the consumer and marketing research
field for nearly 30 years, working in
both the private and public sector.
Mrs. Lyon joined TriMet in 1991 and
was able to apply private sector
research techniques to public transit
issues. Throughout her years at
TriMet, Mrs. Lyon created qualitative
and quantitative projects dealing with
a wide variety of topics focusing on
customer satisfaction, security,
service, vehicle design, and public
opinion.
TCRP is
a cooperative effort of the Federal Transit Administration, the
Transportation Research Board, and the Transit Development Corporation,
Inc.
TCRP 1666 K Street, 11th Floor Washington D.C. 20006